Services

    Custom software development.

    Internal tools, platforms, integrations and research software, shaped around the specific, awkward work your business does every day.

    Start the conversationSee the work

    Who it's for

    For businesses that have outgrown the spreadsheet, the retyping and software built for somebody else.

    General purpose software is built for the average business. When yours does something specific, the gaps get filled by hand, by the people you would rather have doing something else.

    Documents assembled from a blank page after every job, with the same figures typed twice.

    The same information kept in more than one system, and checked in both.

    Rules that matter held in someone's head, rather than enforced by the system.

    Decisions made on settings or figures nobody has had a practical way to test.

    If one of those sounds familiar, that is usually where we start.

    What we build

    Software that does the specific thing your business does, and does it the same way every time.

    Custom software

    Applications that replace the spreadsheet, the retyping and the afternoon of admin.

    Classic Towing

    Platforms & portals

    Bookings, accounts, payments and back offices, shaped around how the business really runs.

    The Armstrong Clinic Loxwood Sports

    Integrations & automation

    APIs, data sync and workflows that connect the tools you already pay for, so nobody types anything twice.

    OxygenRX integration

    Data & research tools

    Engines that test millions of scenarios and come back with a straight answer instead of a guess.

    ROMLAB

    The work

    Four businesses, four problems no off-the-shelf product could solve.

    Classic TowingInvoicing and insurance report softwareInvoices that took the better part of an afternoon now take minutes, and the insurance report builds itself from the invoice.Case study
    Loxwood SportsClub management platformThree systems and a mailbox replaced by one platform the club owns outright, with eighteen board reports a few clicks away.Case study
    The Armstrong ClinicBooking and prescribing platformFour patient journeys on one platform: a custom booking engine, an OxygenRX prescribing integration and 182 automated tests.Case study
    ROMLABTrading strategy simulation software27 million simulations in seventeen minutes, ranked so that a lucky fluke cannot pass for a real result.Case study

    How it's delivered

    Three stages. You know the scope before we build anything.

    No charge

    Discovery

    We learn how your business actually runs.

    02

    Planning

    A written plan, presented, refined and agreed.

    Feature specification
    Security model
    UX and user flows
    Integrations and data

    03

    Execution

    Built to the plan, reviewed as we go.

    Read the method

    In their words

    “An absolute game-changer for my business. A fully custom system that streamlined our workflow, eliminated hours of manual work, and brought a level of accuracy we couldn't achieve before.”

    George

    Owner · Classic Towing

    Read the Classic Towing case studyMore from our patrons

    FAQ

    Custom software, answered plainly.

    If it isn't answered here, ask us directly.

    Tell us the problem. We'll tell you what it takes.

    Discovery costs you nothing. Start with a conversation.

    Start the conversation