Clinic websites and booking systems

    Clinic booking systems and websites.

    Websites, booking engines and patient portals for private, aesthetic and specialist clinics, built around how your clinicians actually work.

    Who it's for

    For clinics whose treatments don't all book the same way.

    Most clinic websites are a brochure with a booking widget bolted on. That works when every treatment is booked the same way. It stops working when some need a consultation first, some need clinical approval, and some run through a prescribing partner.

    Treatments booked before anyone has checked the patient is suitable.

    Online consultations and in-person sessions in separate diaries that don't respect each other.

    Unpaid bookings chased by hand, or slots lost to patients who never paid.

    Patient details retyped into a prescribing or pharmacy platform.

    Other clinics booking your clinician's time by email and spreadsheet.

    If several of those sound familiar, the booking widget is no longer the right tool.

    What we build

    A clinic website and booking system built as one, so the patient sees a single journey.

    Clinic websites built to be found

    Treatment and condition pages that explain everything a patient needs to decide, with structured data, location pages and published prices.

    Custom booking engines

    Several patient journeys on one diary, the rules between appointments enforced by the database, and slots held only until payment clears.

    Prescribing and pharmacy integrations

    Assessment answers written straight into a regulated prescribing platform such as OxygenRX, with a suitability verdict for the clinician to review.

    Patient accounts and partner portals

    Patients manage their own bookings, plans and invoices; partner practices book clinic days and add their patients through their own portal.

    The work

    Clinic platforms, booking and brand work.

    The Armstrong ClinicBooking and prescribing platformFour patient journeys on one platform: a custom booking engine, an OxygenRX prescribing integration, a partner portal and 182 automated tests.Case study
    Neutral ReformerStudio website with class bookingDiscovery to booked class in one continuous flow, on the studio's own site rather than somebody else's.Case study
    FitboxMembership and credits pluginCredits and memberships bought on the site itself, through the provider the business already used.Case study

    Brand work · JG Modern Menopause

    A clinic brand that looks forward.

    For JG Modern Menopause, an online menopause clinic, we designed the brand and website around a single idea: midlife as a brighter chapter, not a sunset. The face-mark logo draws itself on the homepage and finishes with a smile, and a twig of the logo's own leaves grows down the page as you read, for turning over a new leaf.

    When to buy instead

    If every treatment books the same way, a ready-made booking tool is the right answer.

    Plenty of clinics run well on an off-the-shelf booking system and a good website. If yours is one of them, we'll build the website and connect it to the tool you already use, and tell you plainly that you don't need a custom booking engine.

    Worth building when different treatments need different journeys: consultation first, approval first, or prescribing through a partner.

    Worth building when your diaries have rules between them that a generic tool can't enforce.

    Worth building when patient details are being retyped from one system into another.

    Discovery is free, so an honest answer costs you nothing either way.

    How it's delivered

    Three stages. You know the scope before we build anything.

    No charge

    Discovery

    We learn how your business actually runs.

    02

    Planning

    A written plan, presented, refined and agreed.

    Treatments and patient journeys
    Diary and booking rules
    Prescribing, payments and integrations
    Site structure and search

    03

    Execution

    Built to the plan, reviewed as we go.

    In their words

    “Tom has an incredible ability to understand exactly what you're trying to achieve and turn your ideas into something even better than you imagined.”

    Kim Armstrong

    Founder · The Armstrong Clinic

    FAQ

    Clinic websites and booking systems, answered plainly.

    If it isn't answered here, ask us directly.

    Tell us how your clinic books today.

    Discovery costs you nothing. Start with a conversation.

    Start the conversation